In March 2015, Tinder announced the public release of its paid service, Tinder Plus, a feature allowing unlimited matches, whereas the free Tinder app limits the number of right swipes in a 12-hour period.
It has met with controversy over limiting the number of "likes" a free user can give in a certain amount of time, as well as charging prices for different age groups.
As of November 11, 2015, Tinder's "Moments" feature had been retired.
The Boost feature lets the user have the top profile in the area for thirty minutes.
Users receive up to ten times the amount of profile views while boosting. If users do not have Tinder Plus or want more Boosts, they can be purchased in the app.
In November 2016, Tinder introduced more options for users to select their gender.
Chatting on Tinder is only available between two users that have swiped right on one another's photos.
Analysts also estimated that Tinder had about half a million paid users within its userbase that consisted mostly of free users.
Basic information is gathered and the users' social graph is analyzed.
Candidates who are most likely to be compatible based on geographical location, number of mutual friends, and common interests are then streamed into a list of matches.
They later attended USC together and entered the Internet entrepreneurship field.
Rad has stated that the impetus for the app was his observation that "no matter who you are, you feel more comfortable approaching somebody if you know they want you to approach them." He believed that a "double opt-in" system could be created to potentially alleviate that stress.